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Coral Conservation Society Outreach Videos

Process

I created two videos for the Coral Conservation Society as part of their outreach and education initiatives. The first video explains how corals broadcast spawn, so that supporters and advocates of coral restoration will understand the larger context of coral restoration efforts. During the design phase, Gagne's Nine Events of Instruction and graphic design and multimedia principles were followed to ensure engage the audience effectively. The second video is intended to explain why coral is endangered and in fast decline and what the Coral Conservation Society is doing to help. The Coral Conservation Society displays the videos on their home page under "What We Are Doing" and "Resources."

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Tools Used: Camtasia, Audacity Audio Editing, Canva

Target Audience: current and potential supporters of coral restoration and individuals interested in coral restoration and ocean conversation. 

Development Time: 1-2 weeks for each video

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ISLT Competencies:

Communication Skills

  • Communicate effectively in written, oral, and visual formats.

  • Deliver effective and engaging presentations.

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Design Skills

  • Apply learning theory and systems thinking to design practice.

  • Use visual design principles appropriately.

 

Technology and Media Skills

  • Select and use appropriate technology and media for specific outcomes.

  • Develop and use web-based instruction, e-learning, social media, and content management tools.

  • Use technology correctly for professional communication purposes.

  • Use technology tools in the design process.

 

Personal and Interpersonal Skills

  • Collaborate effectively with others.

  • Build positive relationships with team members, clients, and other stakeholders.

Contact

Melissa Kustra

Instructional Design

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